Brand Manager, Direct to Consumer

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Responsibilities

  • P&L owner responsible for brand growth and performance
  • Lead all brand-related processes like supply chain and inventory management, logistics, new product launches, creative advertising and promotions, market expansion strategies and more
  • Analyze product level data (sales, conversation rate, page views, costs, etc.) and develop strategies to increase sales, reduce costs and drive conversion rates of acquired products; this may include price optimization, dropship or inventory, packaging/inserts, coupons and deals, customer communications, creative campaigns, changing package dimensions, removing unprofitable products and more
  • Understand everything about the ecosystem in which your products are selling (e.g., competitor landscape, industry landscape)
  • Manage day-to-day maintenance of your product listings, including, monitoring metrics shifts, understanding market trends, changing customer profiles, demographics, daily reporting, competitive landscape, pricing changes, and more
  • Partner with teams to develop and facilitate go-to-market strategies, impactful product launches and international expansion plans
  • Be a brand ambassador for Warpfy and our values

Qualifications

  • BA/BS, with strong academic record
  • Analytical, creative, and innovative approach to solving problems
  • 2+ years of relevant experience in Direct-to-Consumer marketing, operations
  • Strong written and verbal communication
  • Ability to work with people in a cross-functional environment
  • Fluency in English is required
  • This position can be remote

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